Product awareness workshop for admissions teams

Tasmiyah Tarawish Marketing Manager
Three illustrated characters interacting with each other. Two are showing above in web tabs, as one is below them and pointing to a report in one of the illustrated characters hands, showing teamwork and collaboration.

Admissions teams are on the front line of supporting prospective learners, often managing information across a wide range of courses. To support admissions teams at our partner colleges, we encourage them to complete our Product Awareness Workshops, which aims to provide a solid overview of what we’re delivering together. The content focuses on the key features and benefits of Online and On Campus courses, how flexible the delivery mode is and the overall learner experience.

The workshop uses the same format as our VLE, giving admissions team an insight into how Online and On Campus learners access their online course content. The workshop includes:

  • Three bite-size videos covering the key information
  • A short quiz to check understanding

Each video is less than 4 minutes long, making it easy to follow along and retain key information. They can also be revisited as often as needed.

In 2025 alone, over 80% of our partner admissions teams completed the workshop, demonstrating a strong level of commitment to supporting potential learners.

A Mindful Education employee presenting in an informative video designed to assists further education college admission teams.

During key recruitment periods, the Mindful Education Partner Marketing team runs paid Google and Meta campaigns on behalf of our partner colleges. These campaigns promote Online and On Campus courses to their local audience, and as a result, enquiry volumes to the college admissions teams increase.

The workshop equips admissions teams with the knowledge they need to respond clearly and accurately.

“The Product Awareness training videos and guidance materials have directly supported applicant conversations and helped the admissions teams provide clearer, faster and more confident guidance to prospective learners.”

Lisa Burns, Student Services, Birmingham Metropolitan College

The Product Awareness workshops is one of many ways that we support our partners throughout the year. By making product knowledge accessible and easy to digest, we ensure that team feel prepared to share information on the courses we are delivering together. 

If you would like to find out more about the workshop please email marketing@mindful-education.co.uk

Posted on: 26 March 2026

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